The News Release exercise we did in class helped tremendously in understanding the objectives of creating one. The lecture by Jim McBride was very informative. I learned many of the Public Health tools such as Pitch Letters, News Releases, Media Advisories, etc. In addition, the way Jim McBride defined the differences between Public Relations and Marketing was very clear and effective. He made a clear distinction on how marketing is more complex than advertising and how Public Relation is different than Marketing. Since PR was his area of expertise, he was able to clearly explain how PR is a two-way communication in which involves problem solving and managing issues. I really enjoyed his lecture and he was very funny!
Wednesday, March 26, 2008
"Health Care Public Relation and Promotion"
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Information that is misleading or factually inaccurate can cause real distress to vulnerable groups. Misleading information that provokes unfounded public reactions (e.g. reluctance to undergo vaccination) can be said to cost lives.
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adolfo
Internet Marketing</a
I'm not sure what you're getting at here. I'm not sharing any information that is misleading OR factually inaccurate. My audience were suppose to be my classmates from a Health Communication class.
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